Course Details
Join Ryan in this transformative course where you'll explore the powerful concept of building a business not just around sales funnels, but around a 'fan funnel'. This approach focuses on creating a community of dedicated followers who are deeply connected to your business's purpose and mission.
- Understanding Purpose and Mission:Â Delve into the importance of having a clear purpose and mission for your business, and how these core values can resonate with your audience.
- The Fan Funnel Concept:Â Learn how to shift from a traditional sales funnel to a 'fan funnel', where customers become ardent supporters and part of your business's community.
- Community Building Strategies:Â Discover effective strategies for nurturing a community that is engaged, loyal, and supportive.
- Real-World Application:Â Hear about the success stories from Expert Dojo, demonstrating the impact of these principles in real business scenarios.
- Implementation and ROI:Â Gain insights on how to apply these concepts in your organization and measure their effectiveness in terms of customer retention and sales.
This course is ideal for entrepreneurs, business owners, marketing professionals, and anyone interested in learning about community-driven business strategies and how to create a lasting impact on their customers.
Outcome:By the end of this course, you will be equipped with the knowledge and tools to build a more purposeful, mission-driven business that not only achieves better sales and customer retention but also fosters a passionate community of supporters.
Check out our free introductory course for our newest program Expert Dojo's Growth Program for Startups
Lessons
Use Purpose and Mission to Create Fans, Not Customers • Week 1
Use Purpose and Mission to Create Fans, Not Customers • Week 2
Use Purpose and Mission to Create Fans, Not Customers • Week 3
Use Purpose and Mission to Create Fans, Not Customers • Week 4
