Lesson 1, Topic 1
In Progress

From Idea to Business Model


It’s one thing to have a business idea and another to have a business model…in other words, how do you intend to create, deliver, and capture value?

For the duration of the program, you will develop your startup idea, create a prototype, talk to customers, and identify a clear path forward.

We’ve got some work to do, so let’s get going!


(1) Read “Five Signs That You Have A Great Business Idea” (Read time: 5 minutes) https://www.entrepreneur.com/article/290111

(2) Read “12 Mistakes To Avoid When Turning An Idea Into A Business” (Read time: 5 minutes)

(3) In the comments, share one thing you believe is crucial to a startup’s success.